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Entertainment & Sports

May 1, 2024

Why long-term NIL strategies are a must for female college athletes

Female athletes should seek legal guidance and forge strategic relationships with agents, lawyers, and brands while in college, as they may have more NIL opportunities and leverage during that time.

Frank N. Darras

Founding Partner, DarrasLaw

Email: frank@darraslaw.com

Western State Univ COL; Fullerton CA

Shutterstock

When the United States Supreme Court unanimously sided with former college players in American Athletic Conference et al. v. Alston et al., in 2021, it put a stop to a decades-long precedent of preventing players from receiving payments for their name, image and likeness (NIL).

Furthermore, interim policies set by the NCAA helped bolster women’s sports and formed a landscape in which college athletes have more ...

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