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Litigation

Aug. 13, 2014

TCPA becoming powerful tool against unwanted cell phone messages

The Telephone Consumer Protection Act, with damages of up to $1,500 per call, has become a powerful tool for plaintiffs' attorneys in lawsuits against companies marketing directly to consumers through unwanted messages.


By Hadley Robinson


Daily Journal Staff Writer


When the Los Angeles Clippers encouraged fans to send messages that might be featured on the big screen at a basketball game, most didn't realize the team would store and later use the phone numbers to send promotional messages. The fans sued the Clippers for sending them unauthorized texts, violating the Telephone Consumer Protection Act, or TCPA, and recently reached a $5 million deal that gives each f...

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