Tax,
Entertainment & Sports
Sep. 15, 2021
Taxing college athlete name, image and likeness deals
For generations, it did not seem possible that college athletes could earn big before they went pro. Some star high school athletes skipped college for that reason. But now name image likeness deals — NIL for short — are permitted, thanks to a U.S. Supreme Court decision that the NCAA cannot bar payments to athletes.
Robert W. Wood
Managing Partner
Wood LLP
333 Sacramento St
San Francisco , California 94111-3601
Phone: (415) 834-0113
Fax: (415) 789-4540
Email: wood@WoodLLP.com
Univ of Chicago Law School
Wood is a tax lawyer at Wood LLP, and often advises lawyers and litigants about tax issues.
For generations, it did not seem possible that college athletes could earn big before they went pro. Some star high school athletes skipped college for that reason. But now name image likeness deals -- NIL for short -- are permitted, thanks to a U.S. Supreme Court decision that the NCAA cannot bar payments to athletes. The case only concerned relatively modest payments, but it seems hard to differentiate between payments based on size. Apart from the NCAA case, many ...
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