Law Practice
Feb. 19, 2026
Plantation law firms and boiler room tactics
Fueled by advertising deregulation from the Supreme Court of the United States, high-volume "plantation" law firms rely on mass-marketing and industrial intake systems that prioritize profit and scale over ethics, supervision and meaningful client representation.
The modern law firm is undergoing a quiet but profound transformation--one driven not by jurisprudence or professional ideals, but by advertising deregulation, mass marketing and industrial-scale intake systems. Billboards loom over freeways. Television and radio ads run nonstop. Social media feeds are saturated with promises of "top lawyers," "no fee unless we win," and instant justice. The result is predictable: a flood of phone calls, texts, emails and web inquiries-...
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