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Mergers & Acquisitions

Aug. 8, 2014

Rocket Fuel buys competitor but suffers stock drop

Rocket Fuel's $230 million acquisition of [x + 1] Inc. this week did little to help the Redwood City-based digital advertising platform deflect a punishing blow to the company's stock price Wednesday.


By Dominic Fracassa


Daily Journal Staff Writer


Rocket Fuel Inc.'s $230 million acquisition of [x + 1] Inc. this week did little to help the Redwood City-based digital advertising platform deflect a punishing blow to the company's stock price Wednesday.


Despite touting a number of purported benefits associated with the acquisition and earnings growth in its quarterly report, Rocket Fuel also announced it was lowering its revenue outloo...

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