Marketing
Apr. 1, 2003
Frugal Fame
In Closing Column - By Traci Stuart - While TV ads and high-end trinkets are the most touted of law firm marketing tools, the marketing of a firm or practice need not be costly or require a host of vendors. Drafting and publishing educational bylined articles in trade publications or making educational presentations to targeted professional and trade groups can have significant marketing value.
By Traci Stuart
While TV ads and high-end trinkets are the most touted of law firm marketing tools, the marketing of a firm or practice need not be costly or require a host of vendors. Drafting and publishing educational bylined articles in trade publications or making educational presentations to targeted professiona...
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