Law Practice,
Law Office Management
Apr. 26, 2012
Future practice: innovate or get left behind
Law firms are increasingly turning to new business models.
David Maurer
I nearly fell out of my chair during a recent lunch with a Big Law partner. He was actually suggesting that his firm establish a subsidiary to handle lower-end work, not only for their existing clients, but to possibly win work from companies that had always considered his firm out-of-reach. He didn't seem at all concerned about diluting the brand. Wow, I thought: This is so rare among Big Law partners. Or is it? Maybe others were thinking along the same lines, but weren't in a position to...
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