Intellectual Property
Nov. 18, 2019
Color me mine: Trademarking a color
What kind of showing does the U.S. Patent and Trademark Office require to register color trademarks? And what evidence do courts require of an owner’s exclusive use to enforce color trademarks?
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Can you trademark a color? After years of debate, this question has been put to rest: yes. The debate now involves less fundamental questions. This article briefly highlights two: First, what kind of...
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