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Corporate,
Administrative/Regulatory

Mar. 27, 2020

At least for brick-and-mortar retailers, CCPA enforcement needs to take a sick day

The need to delay CCPA enforcement is particularly acute for the state’s brick-and-mortar retailers. For many of them, this is one more burden as they shut their doors indefinitely and try to figure out how to stay solvent amid what is quickly becoming the most devastating pandemic of our lifetime.

Monica Baumann

Senior Associate
Scali Rasmussen

Email: mbaumann@scalilaw.com

Monica is a litigator and adviser with extensive experience in the automotive industry and in consumer environmental litigation, including Proposition 65 issues. She advises dealer clients and litigates all aspects of dealership legal and regulatory compliance. She is also certified as an Information Privacy Professional and a member of the firm's Data Protection, Privacy, and Cybersecurity team.

The California Consumer Privacy Act went into effect on Jan. 1, but by statute the state attorney general won't bring any enforcement action until July 1, or when the regulations are finalized, whichever is earlier.

With the regulatory process still ongoing, the July 1 deadline is on track to become a reality.

However, the cacophony of requests to indefinitely delay everything from Coachella to th...

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