Technology,
Data Privacy
Mar. 10, 2021
Apple’s ‘Privacy Nutrition Labels’: Standardized approach to privacy notices?
The reality is that consumers just do not have the bandwidth to spend the time reading the notices. Even if consumers spent this time reading the notices, most would not be able to understand the obscure and complicated legalese.
Over time, the length and complexity of traditional privacy notices have increased. One study determined that to read one of these notices in full could take up 10 minutes. Another study concluded the average consumer would need to spend 76 working days a year to finish each and every notice for the services he or she used. The reality is that consumers just do not have the bandwidth to spend the time reading the notices. Even if consumers spent this time reading the ...
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