Consumer Protection Law
Feb. 16, 2024
Tinder prioritizes profits over relationship goals, suit claims
According to the complaint, Tinder and other Match Group-owned apps have “game-like design features” undisclosed to users that lock them into a perpetual pay-to-play loop.
Tinder’s parent company was accused of false advertising in a federal lawsuit that claims the dating app was designed to get people addicted by prioritizing profits over users’ relationship goals.
“This lawsuit is ridiculous and has zero merit. Our business model is not based on advertising or engagement metrics. We actively strive to get people on dates every day and off our apps. Anyone who states anything else doesn’t understand the pu...
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