The health insurance plan now known as Blue Shield of California got its start in 1939 with the help of a lawyer, Howard "Hap" Hassard, and the California Medical Association. Hassard served as outside legal counsel to the plan for decades. Over time, the San Francisco-based company became the state's largest nonprofit health insurer, with 3.5 million members. But it wasn't until 1996 that Blue Shield hired its first full-time general counsel - Seth A. Jacobs,... (continued)
Mar. 7, 2011
Seth Jacobs
Senior Vice President & General Counsel for Blue Shield of California San Francisco
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