This is the property of the Daily Journal Corporation and fully protected by copyright. It is made available only to Daily Journal subscribers for personal or collaborative purposes and may not be distributed, reproduced, modified, stored or transferred without written permission. Please click "Reprint" to order presentation-ready copies to distribute to clients or use in commercial marketing materials or for permission to post on a website. and copyright (showing year of publication) at the bottom.
Subscribe to the Daily Journal for access to Daily Appellate Reports, Verdicts, Judicial Profiles and more...
You must have a membership to view this page.

Law Practice

Jul. 31, 2020

The Reptile Theory: Use it!

The number one driver of nuclear verdicts is juror anger. The challenge for defense lawyers is to figure out how to defuse that anger.

Robert F. Tyson Jr.

Partner
Tyson & Mendes LLP

5661 La Jolla Blvd
La Jolla , CA 92037-7524

Phone: (858) 459-4400

Fax: (858) 459-3864

Email: rtyson@tysonmendes.com

Villanova University SOL; Villanova PA

Robert is a trial lawyer and the strategic managing partner of Tyson & Mendes LLP. His book, "Nuclear Verdicts: Defending Justice for All," is a detailed defense playbook for justice.

The Reptile Theory: Use it!
Shutterstock

There has been an explosion of nuclear verdicts in recent years, with plaintiffs awarded billions of dollars in damages for all types of losses purportedly sustained at the hands of small businesses and large corporations. This trend is a major problem for corporate America, as well as the attorneys who defend these claims.

The number one driver of nuclear verdicts is juror anger. The challenge for defense lawyers is to figure out ho...

To continue reading, please subscribe.
For only $95 a month (the price of 2 article purchases)
Receive unlimited article access and full access to our archives,
Daily Appellate Report, award winning columns, and our
Verdicts and Settlements.
Or
$795 for an entire year!

Or access this article for $45
(Purchase provides 7-day access to this article. Printing, posting or downloading is not allowed.)

Already a subscriber?

Enewsletter Sign-up